SEO Services

When your customers are ready to make a purchase, they turn to Google and search for a business like yours. But you can’t expect to get a lot of eyes on your business if you don’t have a proper SEO strategy. SEO services place your company’s website in front of your ideal customers. How? By boosting your organic visibility, traffic, and conversions.


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SEO Services Drive Growth – Not Just Traffic

SEO is important for every kind of business-for enterprises, large companies, and especially small and medium-sized businesses. In fact, for these smaller businesses, it’s almost mandatory. If you run a physical business like a bakery, shop, or dental practice, SEO is everything.

Think about it. Today’s customers turn to Google for everything. Got a rash? They search for a nearby dermatologist. Need a new car? They look up “car dealerships near me”. The hunt for products and services almost always start online.

Without strong SEO, you’re missing out on a massive chunk of potential customers. Don’t let your business fade into the background. Secure your place at the top of search results with professional SEO services-your business deserves to be seen!

Hear From Our Clients

We get so many compliments about our website from other contractors and are getting a lot more estimate requests now from our site.
Domingo G.
Salteq took our small but growing online store and product pages to the next level. Site is way easier to navigate now for our customers. Can't wait to see the long-term results.
Cynthia R.
Salvador helped us build a value prop and gave us great advice on our website. We now have a solid plan to follow for our online presence. Highly recommended.
Jorge R.

Table of Contents

What is SEO?

SEO, or Search Engine Optimization, is a set of techniques aimed at improving a website’s visibility on search engines like Google, which processes over 90% of all internet searches. These practices help your content rank higher on search engine results pages (SERPs), making it more likely to be found when users search for related topics or keywords.

How Do SEO Services Work?

SEO services work by using a mix of on-page, off-page, and technical strategies to boost your website’s visibility online.

On-page SEO is all about optimizing your web pages with the right keywords, high-quality content, and effective meta tags. Off-page SEO focuses on getting backlinks and promoting your site in local directories and on social media. Meanwhile, technical SEO makes sure your site is easy for search engines to crawl and index.

When combined, these strategies help attract more organic traffic, improve your online presence, and ultimately drive more leads, sales, and revenue for your business.

Types of SEO Services

SEO is multifaceted, ranging from the technical inner workings of your website to researching high-purchase intent keywords. Here are the different types of SEO services and the business goals they help you achieve:

On-page SEO Services

On-page SEO services are driven by thorough audience and competitor research to optimize your website’s content for relevant search results. What’s the main aim of on-page SEO services? To attract visitors to your website through strategic keyword research (and placement) and high-quality content creation.

Keywords are crucial here because they’re the actual terms your target audience uses on Google to discover your business.

What’s typically included in on-page SEO services?

  • Reviewing and enhancing your existing website content
  • Consolidating content based on search trends and user data
  • Researching relevant keywords
  • Content writing and optimization
  • Metadata optimization
  • Internal linking
  • Optimization of header tags.

Off-page SEO Services

Off-page SEO services are all about boosting your website’s search engine rankings through activities done outside your site. The key ingredient? Backlinks from other websites. After you publish content, you need other sites to link back to it. Off-page SEO helps you get those valuable links.

Why does this matter? In a nutshell, Google looks at several factors to decide which sites deserve top rankings, and your link profile is one of the most critical elements!

What’s typically included in off-page SEO services?

  • Backlink profile audit
  • Link-building campaigns
  • Guest posting
  • Forum posting and engagement
  • Content syndication
  • Directory submissions
  • Analysis of competitors’ backlinks to identify link-building opportunities.

Technical SEO Services

Technical SEO is the bedrock of all SEO strategies. Without it, other optimization efforts won’t last.

When you build your website, it doesn’t just magically appear on search engines. It’s the little search engine bots that decide if your site is ranking-worthy. To determine this, these bots must access your site’s technical data to read and understand it. They’re checking everything out—the site’s structure, how fast it loads, if it’s mobile-friendly and secure, and whether it’s easy for them to crawl.

Technical SEO takes care of your site’s technical health and helps these bots crawl and index your website. Once your technically sound website is up and running, you can start implementing all the other SEO strategies.

What’s typically included in the technical SEO services?

  • Website’s audit
  • Technical SEO fixes
  • Optimization of site architecture
  • Implementation of structured data markup
  • Fixing crawling errors
  • SSL certificate implementation
  • XML sitemap creation and optimization
  • URL structure optimization.

Local SEO Services

If you’re a brick-and-mortar business, local SEO is your best friend. It helps your business pop up in local search results, bringing in customers who are actively searching for what you offer right in your area. You know those location-specific searches like “___ near me”? Well, that’s what local SEO targets.

A bunch of things go into local SEO services. However, at a minimum, you should have a complete Google Business Profile and maintain optimized listings across local directories like Yelp, Apple Maps, and the Better Business Bureau. Engaging local SEO services helps you get seen in map searches and local packs, driving both digital traffic and actual customers to your store.

What’s typically included in the local SEO services?

  • Creation and optimization of your Google Business Profile
  • Management of your local business listings
  • Management of online reviews
  • Targeting of location-specific keywords
  • Optimizing your site’s on-page elements for local search.

SEO Consultants

SEO consultants are professionals who perform SEO magic. They help websites rank higher on search engines like Google by optimizing content and improving technical aspects, ultimately driving positive business outcomes such as increased organic leads, more bookings, more buyers, and more profit for your business.

They can work on a retainer, providing ongoing services, or run an agency offering a range of SEO services to multiple clients. Their responsibilities include keyword research, on-page optimization, technical SEO, link building, and content creation.

What’s typically included as part of SEO consultancy services?

  • SEO audits
  • SEO strategy development and execution
  • Competitive analysis
  • Identification and fixing of on-page, off-page, and technical SEO issues
  • Creation of a backlinking strategy
  • Data analysis to make SEO recommendations.

Let’s Work Together

At Salteq, we’re all about making SEO simple and effective for you. Our SEO management services take care of everything—from technical SEO tweaks to digital content strategy—so you can focus on what your business does best.

Say goodbye to lackluster search results! Schedule your SEO consultation today.

FAQs about SEO Services

Which type of SEO service do I need?

The type of SEO service you need depends on what you want to achieve. On-page SEO optimizes individual pages to boost search rankings, off-page SEO builds your site’s authority, and local SEO attracts customers in your area-76% of “near me” searches convert to in-store visits within a day. For long-term success, ongoing SEO management is your best bet. It helps your site stay current with algorithm updates and perform well over time.

What do your professional SEO services include?

Our professional SEO services include comprehensive keyword research, on-page optimization, technical SEO audits, and high-quality backlink building. We also provide content creation, local SEO, and regular performance reports. These data-driven strategies help your website rank higher in search results, attract more organic traffic, and increase your ROI.

How much do SEO services cost?

The cost of SEO services depends on the services contracted. According to Ahrefs, one-off SEO projects typically cost between $2,501 and $5,000 per project. Monthly retainer services usually range from $500 to $1,500. For highly competitive industries like legal and healthcare, prices can be higher, ranging from $5,000 to $10,000 per month. Ultimately, the cost will depend on your business needs and the complexity of the solutions required.

Are SEO services worth it?

Yes, SEO services are definitely worth the investment. When companies prioritize SEO, they often see a 14.6% conversion rate from organic search, which is way higher than what you’d get with outbound marketing. Plus, as per BrightEdge data, organic search drives 53.3% of all website traffic. With effective SEO, you get more visibility, attract quality traffic, and boost your ROI, leading to long-term business success.